LOS ANGELES – Northern Trust Open tournament officials have announced that City of Hope, a leading research, treatment and education center for cancer, diabetes, HIV/AIDS and other life-threatening diseases, will be the tournament’s official charity. The announcement, effective immediately, comes after an extensive, two-year search process in which 21 Los Angeles-based charities submitted proposals.
The announcement was made Tuesday at Riviera Country Club, site of the Northern Trust Open.
Founded nearly 100 years ago, City of Hope shares the Northern Trust Open’s tradition of giving back, strengthening individuals, families and their communities through innovative and responsive philanthropic programs. As the official charity of the Northern Trust Open, City of Hope will utilize the event as a platform to educate the nation about its work, as well as benefit from the considerable charitable dollars generated each year from tournament proceeds.
“We are thrilled about this new chapter in the tournament’s storied history, partnering with such a well-respected and influential organization like City of Hope,” said Northern Trust Open Executive Director Jerry West. “I became involved with this event in order to give back to the community of Los Angeles that has given me so much, and I’m proud of what we’ve been able to do the past few years. With City of Hope, and the ongoing commitment of Northern Trust, I’m confident we can set our sights even higher and bring even more assistance to our neighbors who need it most.”
The 2012 Northern Trust Open raised a record $1.7 million for deserving non-profit organizations in the Los Angeles area, bringing the total generated since the event’s inception to $55.2 million.
