Tiger signs to play Bridgestone golf ball

Tiger Woods, searching for new tools since Nike is going out of the golf equipment business, signed a multi-year contract to play Bridgestone golf balls.

Woods, who returned to tournament golf earlier this month at the Hero World Challenge after a 13-month absence following two back procedures, selected the Bridgestone Tour B330-S ball after testing it against models from all major brands.

“Finding the right golf ball is extremely important,” said Woods, who has claimed 79 PGA Tour victories, including 14 major titles, second on both lists. “It’s an essential part of my equipment, and the Bridgestone B330-S ball is hands-down the best for my game.

“Controlling launch and trajectory is critical, and with this ball I feel I have total control to hit all shots accurately. I’m not just here to play–I’m here to win, and the innovative breakthroughs of the Bridgestone B330-S ball can help me do that.”

Other players who play Bridgestone golf balls include Brandt Snedeker, Matt Kuchar, Fred Couples, Nick Price and Bryson DeChambeau.

Woods will be featured in digital, social, print and broadcast marketing globally as a Bridgestone Golf ambassador, and also will support the Bridgestone ball-fitting program for all players.

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