Tequila Komos has redefined the ultra-luxury tequila category by combining traditional tequila-making with techniques borrowed from the world of fine wine. At the heart of that innovation is Reposado Rosa, the world’s first ultra-luxury rosa tequila, an expression that continues to challenge expectations while celebrating the character of agave.
Created by former Master Sommelier and winemaker Richard Betts, Tequila Komos was founded on the belief that tequila deserves the same level of craftsmanship as the world’s finest wines. The portfolio has been recognized by The Tasting Panel as the highest-rated tequila collection in the publication’s history, including its first-ever 100-point tequila. Every expression begins with 100% mature Blue Weber agave, roasted in traditional stone ovens, crushed using both tahona stone and roller mill, fermented with native yeast, and distilled in copper pot stills to preserve the agave’s natural character.
Reposado Rosa reflects that philosophy. Rested for 65 days in French oak barrels that previously held red wine, the tequila develops its blush hue from the grape skins. The barrels contribute elegant notes of ripe berries, cocoa, and citrus while allowing roasted agave to remain the defining characteristic.
“It looks like a great Provence rosé, but it’s redolent of ripe roasted agave,” says Richard Betts, describing the expression that introduced an entirely new style of luxury tequila.
Innovation at Komos extends beyond the bottle. Through the Komos Foundation, the brand invests in the communities where its tequila is made. In 2025, the Foundation completed a classroom in Amatitán using adobe bricks made from repurposed agave fiber, demonstrating how production byproducts can create lasting community impact. As Richard Betts likes to say, “Do good while you’re trying to do well.”
That same attention to detail is reflected in Komos’ exclusive bottle embossing program. Each handcrafted ceramic bottle can be customized with the logo of a private club, golf course, or special event, creating a keepsake for members and collectors alike.
“Tequila Komos is perfectly at home on a golf course. It’s one of our favorite places to be,” says Ria Soler, Global Advocacy Director for Tequila Komos. “Golf brings people together to celebrate achievement, friendship, and memorable moments. Those are the same occasions that great tequila was made for, and creating bottles exclusively for a club makes those experiences even more meaningful.”
Reposado Rosa demonstrates that luxury can be innovative, purposeful, and rooted in tradition while leaving a positive impact beyond the glass.
