Vokey WedgeWorks Introduces New Lineup of Wedges

TVD-M and TVD-K Models with Spin Milled TX3 Grooves Available May 7

Story by Eric Soderstrom of Titleist

FAIRHAVEN, Mass. (April 29, 2014) – New Titleist Vokey TVD wedges, designed by Master Craftsman Bob Vokey, provide golfers with the performance and versatility for improved shotmaking through new Spin Milled TX3 grooves and the tour’s most popular shapes and grinds.

Vokey TVD wedges are the result of Vokey’s continuous collaboration with the best players in the world. Since 2004, Vokey Design wedges have been the #1 wedge on the PGA Tour and the most played wedge at every level of competitive golf. 

TVD, meaning “Tour Van Design,” originated from Vokey’s work on-site at Tour events, at his grinding wheel inside the Titleist Tour Van shaping and grinding wedges based on players’ needs. The TVD shape is lower in the par (or heel) area and more rounded in the toe for a classic look.

The new Vokey TVD-M and TVD-K models, two of Vokey’s most-requested grinds on the PGA Tour, are available beginning May 7 on Vokey.com and through authorized Titleist accounts as part of the WedgeWorks Exclusives lineup. Each model is offered in two finishes (California Chrome and Black Ion) and fully-customizable – from length, lie, loft and weight porting, to toe engraving, personalized stamping, custom grips, shafts, shaftbands and ferrules.

All TVD wedges now feature the new, deeper Spin Milled TX3 grooves, delivering more spin for precision trajectory and distance control and improved greenside performance. TX3 scorelines, a progressive design with seven percent larger groove volume, produce additional backspin by channeling away grass and sand for improved contact between the ball and groove edge. Proprietary Spin Milled technology also provides trajectory and distance control through precisely milled grooves and machined face texture, significantly reducing the chance of “flyers” from the rough.

The new Vokey TVD-K – available in 54º to 60º lofts – is the culmination of Vokey’s work with several PGA Tour players, including Adam Scott and Jason Dufner, to develop a sole that is playable in a variety of conditions. TVD-K features a wider, more cambered sole than any other Vokey model, making it very easy to use out of the bunker but still playable for a variety of shots around the green. The newest addition to the series, the TVD-K 54, provides a wide-sole sand wedge option that is not available in the new Vokey Spin Milled 5 (SM5) lineup.  

“The K grind has been a huge hit for us,” Vokey said. “It’s only been on Tour for a couple of years but we already have 30 guys using it. I think the secret is the cambered sole. It is wide and forgiving, but the camber keeps the club moving through the turf. So it’s playable in a variety of conditions.” 

The new TVD-M – available in 50º to 60º lofts – is the result of PGA Tour feedback on the design, shape and performance of the original TVD series. The new TVD-M has a more rounded teardrop profile, matching the shape of the TVD-K, with increased playability from the crescent-shaped M grind sole. The moderate effective bounce of the TVD-M makes it an excellent all-condition wedge. 

“We’ve had a lot of requests to match up the chassis, or shape, of the TVD-M with the TVD-K,” Vokey said. “It’s the natural progression of the series. We now have three distinct shapes in the Vokey family: the SM5 with a high toe peak, the rounded teardrop of the TVD, and the compact look of the Hand Ground series. We have a look to fit anyone’s eye.” 

NEW MODELS: For 2014, all TVD models feature the new Spin Milled TX3 grooves for additional spin with trajectory and distance control. The lineup also features the new TVD-K 54º, a wider sole sand wedge with camber. The TVD-M line has a new shape, with a more rounded teardrop profile.

NEW LOOKS: Vokey TVD-M and TVD-K wedges are available in two finishes, California Chrome and Black Ion, both exclusive to WedgeWorks. Both models also feature all-new Vokey graphics.

LOFT/BOUNCE COMBINATIONS: TVD-M: 50.09, 52.08, 54.10, 56.12, 58.08 and 60.08. TVD-K: 54.12, 56.12, 58.10, 60.10.

TVD VS. SM5: The K grind offerings in the Vokey SM5 line (58.11, 60.11) have slightly wider soles and 1º more effective bounce than TVD-K (58.10, 60.10). The TVD-M 56.12 model has similar sole width with 2º more effective bounce than the SM5 56.10M.

CUSTOMIZATION OPTIONS: Like all WedgeWorks offerings, golfers can craft their wedges to fit both their game and personality with a nearly endless array of custom options.

WedgeWorks Exclusives offer four different character stamping styles – Straight, Freestyle, Snow and the new Snow Dot option – in up to eight letters and/or numbers and one of 12 paintfill colors, from Oceanside Blue and Cerveza Yellow to Key Lime and Cowboy Orange.

“There isn’t a wedge I make on Tour that doesn’t have some type of personalized stamping,” said Vokey Tour Rep Aaron Dill, who works on the Titleist Tour Van. “Jason Dufner, for example, likes me to stamp ‘DUF’ on all his wedges. Zach Johnson has the names of children. Kevin Na has ‘NA’ in snow stamping all over the wedge. It’s totally personal.” 

There are four toe-stamp options – Tour Saw, BV Custom, BV Diamonds and BV Clover – in 48 total possible color combinations. Golfers can also choose from seven different custom shaftbands and three ferrule options. 

WedgeWorks offers BV grips in a variety of textures and colors to match the player’s look and feel preferences. New this year is the Vokey Whiteout Green Multi-Compound grip from Golf Pride along with the Vokey Niion Green grip from Golf Pride. Vokey also offers the WedgeWorks-only Kangaroo Leather grip in pinot red from GripMaster. 

A high-performance shaft matrix includes wedge-specific shafts such as the Dynamic Gold Spinner and KBS Hi-Rev. The full complement of the Titleist custom shaft matrix is also available including graphite and lightweight shafts. WedgeWorks wedges can be laser etched on the shaft with up to 20 characters or numbers, offering an easy way to highlight a birthday, event or a player’s full name.  

All Vokey wedges can be adjusted for length, loft and lie angle. Weight porting on the back of the wedge to dial in a specific swingweight is also available. 

PRICE AND AVAILABILITY: Vokey TVD-K and TVD-M wedges will be available May 7 through WedgeWorks on Vokey.com or by custom order, with a suggested retail price of $160 plus personalization packages.

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